Blood and Whiskey: The Life and Times of Jack Daniel

The first-ever biography of the man who created America's most famous whiskey

Born in Lynchburg, Tennessee, in 1850, Jack Daniel became a legendary moonshiner at age 15 before launching a legitimate distillery ten years later. By the time he died in 1911, he was an American legend-and his Old No. 7 Tennessee sipping whiskey was an international sensation, the winner of gold medals at the St. Louis World's Fair and the Liege International Exposition in Belgium. Blood and Whiskey captures Daniel's indomitable rise in the rough-edged world of the nineteenth-century whiskey trade-and shows how his commitment to quality (his whiskey was always charcoal-filtered) and his flair for marketing and packaging (he launched his distinctive square bottle in 189-5) helped create one of America's most venerable and recognizable brands.

Author: Peter Krass
Binding Type: Hardcover
Publisher: Wiley
Published: 04/29/2004
Pages: 275
Weight: 1.22lbs
Size: 9.48h x 6.38w x 1.08d
ISBN: 9780471273929


Review Citation(s):
Publishers Weekly 04/12/2004 pg. 55
Choice 11/01/2004 pg. 504

About the Author
PETER KRASS is the author of Carnegie (Wiley), cited by Barron's as the "definitive" biography and selected by Library Journal as one of the best biography/business books of 2002. His other books include The Book of Business Wisdom, The Book of Leadership Wisdom, and The Book of Investing Wisdom, all available from Wiley.