Blog posts

December 26, 2024
Beyond 50,000 Words: A Critical Look at NaNoWriMo's Impact on Writers and the Industry

Every November, a global community of writers embarks on a shared mission: to write 50,000 words in just 30 days.  NaNoWriMo, which stands for National Novel Writing Month, was born...

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Balancing Creativity and Productivity: Lessons from a Multi-Hyphenate Entrepreneur, Caroline Catto

Imagine juggling a startup, multiple board positions, and mentorship roles and still finding time to pursue rock climbing, biking, and cooking with friends. Sounds exhausting, right? Now add "writer" to...

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The Hardwired Power of Story: Insights from Lisa Cron

As humans, we are hardwired to respond to story in a visceral way. An effective story doesn't just engage our conscious mind, but "enters through your gut, looks out through...

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Why Those in the Knowledge Economy Must Master "Deep Work" | Reviewing Cal Newport's "Deep Work"

In our distracted, digital world, the ability to focus without interruptions is becoming crucial for producing truly valuable work. That's the core premise of Cal Newport's influential book "Deep Work,"...

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The Dark Side of Affiliate Marketing

Affiliate marketing has long been touted as a golden path to passive income riches online. The premise sounds alluring: simply promote other companies' products or services on your website or...

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The Best Books for First-Time Entrepreneurs

Let's start with a huge understatement: Entrepreneurship is hard. Your first forays into entrepreneurship are going to be particularly difficult. There's so much ground to cover– from finances to marketing...

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Write Your Novel Without Quitting Your 9-to-5

The Joy of Not Quitting Your Day Job "I've always wanted to do this," one of my clients told me, "but I feel like a fraud. I can only work...

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What It Looks Like to Build Your Career Around Your Life (And Not the Other Way Around)

This shouldn't be a radical concept, but many of us fail to actually put it into practice: your job shouldn't be a dark cloud looming over the rest of your...

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Fueling Your Imagination: The Vital Role of Investing in Your Innate Creativity

As a kid, I could hardly go an hour without picking up a pencil and finding some scrap paper to write on. I'd be content to sit for hours, just...

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